Constantly changing and never working, they can seem impossible to make use of. Yet still you see new accounts going viral as a result of them.
In this ultimate guide, we're going to explain Instagram hashtags from start to finish.
From researching hashtags, to hashtag strategies and even some hashtag rules.
Let's get into it.
Flick is my go to tool for Instagram hashtags.
Before I started using Flick, I hated doing hashtag research.
It took weeks of testing to find suitable hashtags and organising them into user friendly categories was a mess. I had multiple spreadsheets of data, countless documents of tags, and an endless task of optimising each hashtag group.
Until I found Flick!
It solved all my problems and cut my process from 10 hours to 10 minutes!
By the end of this section you'll know how to find your own Instagram hashtags in 10 minutes.
Your first step in conquering Instagram hashtags is signing up for a Flick account.
If you're not ready to splash out on a 30 day Flick membership, you can always make use of their 7-day free trial, however I can guarentee that you won't mind paying the monthly subscription simply because of how much time this will save for you.
Once you're in the dashboard, the hashtag magic can begin.
Head over to the search bar and enter a keyword that relates to your Instagram.
For example, I entered 'Marketing'
A variety of hashtags should appear.
What you need to do is carefully select the hashtags that are relevant to your Instagram content and make sure that they're either small or medium in size, indicated by a blue background or a green background.
This is how you quickly find new hashtags.
Select the small magnifying glass next to a tag to start a new search. Then repeat the last step.
Once you have your 25-30 hashtags on one topic, select 'Add to collection' and create a 'New collection'.
If you're on a budget, there are some great alternatives to Flick.
Here's how it works.
This step requires no sign up. It's also completely free.
I recommend using an Instagram account in your niche that also receives high engagement.
For this example I used Dave Talas, the Instagram doctor.
You should now see a dashboard, packed with data regarding the Instagram account.
The important data to look at here is their most used hashtags.
Copy and paste this selection of 30 hashtags into a spreadsheet.
This tool will show you their best performing hashtags.
Instagram insights are crucial to any Instagram growth strategy.
However, for some reason Instagram doesn't provide specific hashtag insights. Meaning you'll never know which hashtags brought in the engagement and which ones were a waste of space.
That's where this sneaky hack comes in.
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